Who we are
We help brands understand, measure, and shape how they appear in Generative AI search.
We are a strategic AI visibility and intelligence company
As search habits shift from traditional search engines to answer engines like ChatGPT, Gemini, and Perplexity, we help companies to stay visible, credible, and competitive.
Our work sits at the intersection of brand strategy, generative AI, and digital intelligence. We don't just offer data, we focus on educating our customers, providing clarity, strategy, and actionable recommendations.
FanePath is built for marketing leaders, PR teams, SEO experts and communication professionals who recognise that AI isn't just a new interface, it's the front door to the internet.
What Sets Us Apart
We are mathematicians, engineers and Martech specialists, not overnight AI experts. FanePath was rounded by a team with deep roots in data science, software engineering and algorithm design. We've spent years solving complex technical challenges long before Generative AI became a buzzword.
Our Values
We believe in AI augmentation, not human replacement. By harnessing the power of AI, we help brands make smarter decisions, faster, while keeping human creativity at the centre.
Our work is built of a foundation of data expertise. We prioritise security and ethics in all that we do. We never compromise on privacy. We do not use brand data without permission and always ensure secure interactions with large language models (LLMs).